Sleep occupies approximately a third of our lives, but many people cannot get the good nightâ€™s sleep that they need. PharmaChoice, a division of Winthrop Pharmaceuticals (PTY) Ltd and part of sanofi-aventis is pleased to announce the launch of SleepChoiceâ„¢.
SleepChoiceâ„¢ is a natural yet effective sleep aid designed to:
help you fall asleep;
help you stay asleep; and
wake up feeling refreshed.
Breakthrough, natural formula
SleepChoiceâ„¢ has been formulated with an innovative combination of two ingredients:
Zizyphus has been used in traditional Chinese medicine for thousands of years. It is used to help mental relaxation, calm the nervous system and improve sleep quality. It helps to develop a healthy sleeping pattern by calming the mind and encouraging a refreshing, undisturbed sleep.
Lactium is a clinically proven, naturally occurring peptide found in milk protein that has anti-stress properties. It works by acting on the hormones induced by stress to help relieve the associated mental and physical symptoms. It mimics the properties found in motherâ€™s milk that induce the same state of calm a baby enters after a feed.
Sleep Problems defined
Short term sleeplessness can last from a few nights to a few weeks. It usually arises from an event that causes worry, anxiety or excitement (e.g. wedding day or starting a new job).
Chronic sleeplessness can develop from poor sleeping habits (e.g. having children who wake during the night or irregular sleeping patterns caused by shift work) and anxiety about sleep. It can also be caused by distressing events such as divorce or bereavement. If this is the case, you may wish to seek counselling.
Wait until you are sleepy before going to bed
If you arenâ€™t asleep within 20 minutes of getting into bed, get up and do something relaxing until you become sleepy again.
Begin rituals that help you relax each night before getting to bed
Get up at the same time every morning, even on weekends.
Keep a regular sleep schedule
Donâ€™t read or watch TV in bed
Avoid alcohol, nicotine and caffeine before bedtime
Donâ€™t have a heavy meal just before bedtime
Avoid any tough exercise before sleeping
Keep your bedroom quiet, dark and conducive to sleeping